Skip to content
hasan khan

about.

Product marketing & growth lead.

Blending behavioral psychology with technical execution to turn anonymous visitors into long-term active users.

About me

I'm a growth marketer who understands both user behavior and modern software architecture. With a Psychology background and 4+ years in product marketing, I build complete user journeys that convert rather than collecting low-intent vanity metrics.

I've scaled products like Deendock and Alyke to over 1M+ downloads. Currently, I lead organic growth, paid acquisition, content systems, and product UI/UX across BuyBacKart and SellNService.

Behavioral psychologyOrganic growthProduct marketingTechnical SEOUI/UXContent systems
4+
Years experience
300%
Average ROAS
150+
Projects optimized
1M+
App downloads

career.

2021 — PRESENT
2026-Present

Growth strategist & product catalyst

BuyBacKart

  • Driving organic growth for Buybackart and SellNService
  • Managing Meta Ads, social content, and website UI/UX
  • Bridging the gap between engineering teams and business goals
2022-2025

SEO specialist & brand lead

Alyke

  • 1M+ app downloads achieved through organic SEO and content strategy
  • End-to-end brand ownership from web experience to user support
  • Turned social views into active app users through Reels and content engines
2021-2022

SEO executive

STI Apparel Automation Pvt Ltd

  • Ran the organic and technical engine for enterprise growth
  • Website administration and client-side performance optimizations
  • Aligned content strategy and search stack directly with revenue goals

Let's build a high-converting growth engine.

Ready to turn your website or app into a predictable user acquisition machine? Let's talk strategy.

Start a conversation

Prefer direct?

hi@hasanx.in+91 88009 83998

South Delhi, India